Aurus Software, a Brazilian company specializing in governance and control processes, was among the 11 finalists in the category Later Stage Companies Startup Showcase eMerge Americas, innovation and technology conference that ended yesterday (19) in Miami.
a member of the project to promote exports of the software industry and IT services developed by Softex in partnership with the Brazilian Agency Trade and Investment Promotion Agency (Apex-Brazil), the Aurus started about two years the process of internationalization for the north American market with the opening of an office in Miami.
“One of the highlights the eMerge is the Business Plan contest to select startups with innovative products at different stages of maturity, for potential investors. Were between 11 Later Stage selected and are the only Brazilian company to be in the showcase. The interest of investors we talked to prove the potential of internationalization of our solution. Although already established in Brazil, we are an emerging company in the US market and seek investment to go to market because the technology for management of IT services that we offer is considered mature and already have, including customers in the United States, “explains Luiz Cota, CEO of Aurus Software.
to Guilherme Amorim, International area manager of Softex, the work of trade promotion and investment attraction developed by the entity is of utmost importance to support the efforts of Brazilian companies with products and global interest in conquering new spaces abroad. “The fact that the Aurus Software stand out among dozens of companies in various countries is extremely gratifying and attests to the success of our strategy.”
eMerge Americas, now in its third edition, came up with the mission to consolidate Miami as a technology hub for the Americas and connect entrepreneurs with innovative solutions in the regions of Latin America, North America and Europe to potential investors.
His schedule included beyond the Startup Showcase, a conference and exhibition space featured a collective stand of Brazil iT + gathering Stefanini, specializing in services in consulting, integration, development solutions, business process outsourcing (BPO) outsourcing applications and infrastructure; Resource IT, focused on IT services; and Snow Man Labs, dedicated to developing mobile apps on the Android and iOS platforms
Follow the Softex in Social Media:.
Twitter: @SOFTEX_NAC
Facebook: https : //www.facebook.com/softexnacional/
LinkedIn: https://www.linkedin.com/company/softex_3?trk=company_logo
About Softex (www.softex.br ) – the Association of Brazilian Software Excellence Promotion – Softex is managing since its inception in 1996, the Program for Brazilian Software Excellence Promotion – SOFTEX Program, considered a priority by the Ministry of Science, Technology and Innovation (MCTI). It is a Public Civil Society Organization of Interest (OSCIP) which aims to perform support activities, development, promotion and support for the Brazilian Software Industry and IT services, always guided by the following guidelines: dissemination and support the implementation of best practices in software development and business management, training of human resources for the sector; aid to obtain financial resources from public and private sources; production and dissemination of qualified information and the Brazilian software industry and IT services; supporting entrepreneurship and innovation; formulation of interest to the sector policies; and support the creation and development of business opportunities both in Brazil and abroad. The “SOFTEX System” brings together more than 2,000 companies from all over the country and is integrated by a wide network of 21 regional agents who provide support and local guidance to companies in your surroundings. The SOFTEX shares have the institutional, technical and financial of various entities, including ABES, ABDI, Abinee, Abragames, ABVCAP, Apex-Brazil, Anprotec, Assespro, IDB, BNDES, Brasscom, CNI-SESI-SENAI, CNPq, EMBRAPA, Fenadados, FENAINFO, Finep, Parliamentary Information front, IBGE, INPI, SBC, Sebrae, Ministry of Science, Technology and Innovation (MCTI), Ministry of Culture (Ministry of Culture), Ministry of Development, Industry and Foreign Trade ( MDIC), Ministry of Foreign Affairs (MFA) and Ministry of Labor and Employment (MTE)
About Apex-Brazil (www.apexbrasil.com.br.) – the Brazilian Agency for Export Promotion and investments (Apex-Brazil) works to promote Brazilian products and services abroad and attract foreign investment in strategic sectors of the Brazilian economy. The Agency conducts diversified trade promotion, to promote exports and value the Brazilian products and services abroad, as prospective and trade missions, business rounds, support the participation of Brazilian companies in major international fairs, foreign buyers visits and opinion leaders to know the Brazilian productive structure, among other business platforms that also aim to strengthen the brand Brazil. Apex-Brazil coordinates the efforts of attracting foreign direct investment (FDI) in Brazil focusing on strategic sectors for the development of competitiveness of Brazilian companies.
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